Context
Create an easy-to-use, code-free portfolio/website builder for non-digital creatives

Challenge

Pivot from an online photo storing/sharing platform to an easy-to-use portfolio creator.

Responsibilities

UX Research, Content Strategist, User Experience Designer

Solution

Identified subset of “non-digital” professionals who need and want an easy-to-use portfolio/website creator.

Prototype

Click Me!!!

User Research

When it comes to conducting research, there’s no one-size-fit-all approach. Each project will require different methods.

Stakeholder Interview

Competitive & Comparative Analaysis

Concept Map

Personas & Scenarios

User Flow

Sketches & Wireframes

Annotated Wireframes

Prototype